A strategic focus is required to win state and local (SLED) government contracts. SLED government agencies spend more than a trillion dollars every year, spread out across 50 states and a huge number of cities, counties and other districts, so the opportunity is immense – but so is the challenge.
To succeed, state and local government contractors must be able to identify target buyers that are a good fit for the solutions that their organization provides, either by sifting through huge numbers of potential contracting opportunities and managing rules and processes that are unique to each government entity, or leaning on tools designed to support businesses who don’t already have the institutional knowledge and processes in place in place. Those businesses who focus on mastering the ins-and outs of the SLED proposal process and scaling their approach as they grow, will put themselves in a better position to submit winning government contract proposals on the state and local government contracts that best fit their core competencies.
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